GNC Privacy Statement

This Privacy Statement describes what information GNC Holdings, LLC and its subsidiaries (“GNC”, “us”, “we”, “our”) collect from and about you, what we do with it, and how you can manage it.

This Privacy Statement is applicable where it’s posted, and applies to data and information collected through websites we own and/or operate (“GNC Websites”), all apps published by GNC (“GNC Apps”), all email newsletters published or distributed by GNC, all other interactive features and communications provided by GNC, and to any and all data and information provided by you to GNC at GNC stores, call centers, events, or promotions, and all data and information provided by you or collected through your membership in the GNC Loyalty Program, however accessed and/or used, that are operated by us, made available by us, or produced and maintained by us. The GNC Websites, GNC Apps, and other sources of information above are collectively referred to herein as the “GNC Outlets”.  

THIS PRIVACY STATEMENT DOES NOT APPLY TO FRANCHISEES OF GNC. OUR FRANCHISEES OPERATE THEIR OWN STORES AND WEBSITES AND MAY ENGAGE IN OTHER DATA COLLECTION AND USE PRACTICES OR MAY PARTNER WITH OTHER THIRD PARTIES WHO MAY TREAT YOUR DATA DIFFERENTLY OR USE OTHER TRACKING METHODS AND TECHNOLOGIES. WE DO NOT CONTROL THESE WEBSITES OR THE BUSINESS PRACTICES OF THESE FRANCHISEES. IF YOU HAVE A QUESTION ABOUT THE PRIVACY PRACTICES OF A GNC FRANCHISEE, YOU SHOULD CONTACT THAT FRANCHISEE DIRECTLY.

What Information We Collect:

We collect information from and about you when you make a purchase, obtain a subscription, complete a survey or participate in a promotion, attend or participate in a program, register through the GNC Outlets, upload content to a website or app, participate in a community, or provide your e-mail address. We may also collect other pieces of your information, such as tracking and usage information about your location, demographics, and general use of the GNC Outlets.

The type of information we collect from and about you when you register on or use our GNC Outlets include:

• Your name, address, telephone number, birthdate, and email address.
• Credit or debit card information.
• Loyalty Program Membership number and expiration date.
• Passwords and usernames associated with our GNC Outlets and/or to authenticate your participation in a program or purchase of goods or services.

In addition, when you interact with the GNC Outlets, we may collect additional information from and about you, including:

• Demographic data such as age, gender, and five digit zip code.
• Device information about your computer, browser, mobile device, or other device that you use to access certain of the GNC Outlets. This information may include IP address, geolocation information, unique device identifiers, browser type, browser language, and other transactional information.
• Analytics and usage information about your use of the GNC Outlets.
• Additional “traffic data” and log files such as time of visit, date of visit, software crash reports, session identification number, access times, and referring website addresses.
• Other information regarding your visits to and use of the GNC Outlets.

Collection of Your Source IP Address/Location Information

We may collect and store location information about you associated with your account that you volunteer on or at a GNC Outlet or enable to be collected through certain of the GNC Outlets on your device. Except for the collection of your source IP address which may disclose the location of your device at the time you access the GNC Outlets, we do not collect any location information that you do not volunteer or enable.

Collection of Information Through Social Media Platforms or Using Your Social Media Logon

When you interact with any GNC page or account on a social media platform, including, but not limited to, Facebook, Twitter, Tumblr, LinkedIn, YouTube, Instagram, or Pinterest, we may collect the information that you make available to us on that page or account including your account ID or “handle.” However, we will comply with the privacy policies of the corresponding social media platform and we will only collect and store such personal information that we are permitted to collect by these social media platforms. If you publish your social media profile to GNC, we may collect information that you make available as part of that profile.

Collection of Information From Other Sources

We also may collect information about you that we may receive from other sources to, among other things, enable us to verify, update information contained in our records and to better customize the GNC Outlets for you. We may also collect your information from credit reporting agencies to, for example, determine your creditworthiness, credit score, and credit usage, in accordance with applicable laws.

Collection of Information Through Surveys, Sweepstakes and Promotions

From time to time, we may provide you with the opportunity to participate in surveys, sweepstakes or other promotions through the GNC Outlets, which might be sponsored or conducted by us or a third party. If you participate, we will request certain information from you. Participation in these sweepstakes and promotions is completely voluntary and you therefore have a choice whether or not to disclose this information. The requested information typically includes contact information. If there is a third-party sponsor involved please make sure to review that party’s privacy policy.

How We Use Your Information

You can browse our GNC Websites, download our GNC Apps, pay with cash at a store, or use certain of our other GNC Outlets without telling us anything personal about yourself. But we need some information about you to do many things on or at the GNC Outlets. For example, we can’t ship your order if we don’t know your address.

Below is a list of ways we may use your information, depending on the circumstances:

• Process a purchase made online or with a credit card in store.
• Process a return or exchange of a previously purchased item.
• Assist you with questions about products, delivery, billing or other issues.
• Register you for an account on our GNC Outlets or for a GNC event.
• Facilitate an easier, customized online or in-store experience when you register on our GNC Outlets or give us your preferences.
• Improve product offerings or services in your area or in-store.
• Send email receipts, order confirmations and delivery confirmations.
• Send customized mailings and emails with special offers, information and notices.
• Provide benefits and content for Loyalty Program members.
• Enable posting and follow-up of customer comments, reviews and suggestions.
• Confirm your identity to help prevent fraud or theft.
• Facilitate your participation in communities, forums, or other areas where you contribute content, reviews, or other feedback.
• Administer your participation in a contest, sweepstakes, survey, or other event.
• Evaluate, improve and administer our services, products and programs.
• Utilize services administered or hosted by one of our contracted service providers or in-store associates.

Use of Your Location Information

We may use your location information to:

• Personalize content on or in the GNC Outlets, including providing you reports, recommendations and feedback based on your preferences.
• Optimize or improve our products, services and operations.
• Detect, investigate, and prevent activities that may violate our policies or be illegal.
• Perform statistical, demographic, and marketing analyses of users of the GNC Outlets, and interactive communications and their purchasing patterns as well as targeted communication via our mobile devices.

Combination of Your Information

We may use your information gained from one of the GNC Outlets on or in other GNC Outlets or elsewhere in our network of stores, distribution channels, websites, apps, and other interactive features, or in reports and analysis, all of which are owned and operated or franchised by GNC, and we may combine information gathered from multiple GNC Outlets into a single customer record or analysis or report. We may also use and/or combine information that we collect or receive from third party sources to enhance, expand, and check the accuracy of your customer records.